Saturday, November 19, 2011

Is thier a market on internet for silk flower arrangements?

i need to know if people would buy silk flower arrangments over the internet?i do weddings also.

Is thier a market on internet for silk flower arrangements?
http://inventory.overture.com/d/searchin...


using the overture tool - the term "silk flowers" returned 33 thousand queries per month in the yahoo network. also keep in mind that it is only one of thousands of terms that can bring interested visitors to a site on this topic.





What that means for you is that there are people who are looking for it online. As to whether that means they will buy online is another question but i think it a safe assumption that there is at least a market for it.





The next step for you should be to look at some of the othere companies that seem to be doing well and give them a ring to see how they are doing with their online businesses.





Tell them you are an MBA doing a research project or something. most business owners love to talk about their brilliant business successes.





Another great tool is google trends. http://google.com/trends?q=silk+flowers


this will give you some idea of demand in google, seasonality and the most interested locations geographicaly.





Let me know if you have any other questions.
Reply:Looking of the number of search results in Google for silk flower arrangements, I would say there is a market for this product.





Even Bureau of Labor Statistics http://www.bls.gov/oco/ocos292.htm is bullish about the job prospects of floral designers, many of whom engage in doing silk flower arrangements, projecting that





"Employment of floral designers is expected to grow about as fast as average for all occupations through 2014. Job opportunities should be good because of the relatively high replacement needs in retail florists that result from comparatively low starting pay and limited opportunities for advancement.





The demand for floral designers will continue to grow as flower sales increase as a result of the increasing population and lavishness of weddings and other special events that require floral decorations. As disposable incomes rise, more people also desire fresh flowers in their homes and offices. Increased spending on interior design also is creating demand for stylish artificial arrangements for homes and businesses."





To succeed on the Web, you can adopt these approaches:





1. Create your own website showcasing your wedding services and selling your silk floral arrangements. One article that I found very useful is "7 Steps to Successful Web Site Development" http://www.powerhomebiz.com/vol142/websi... as it takes to you all the decision steps that you need to take when starting an online business.





2. Make arrangements with other online wedding stores (e.g. wedding favors, wedding photography, wedding registry) wherein they carry and sell your silk floral arrangements in exchange for a percentage of the sale. These other websites have their own market, their traffic and your product is a perfect complement to them.
Reply:As a veteran professional florist, I can tell you silks are a tough business. It is unlikely anyone will buy wedding flowers over the net. It is the bride's special day and she is going to want to see her flowers before going down the aisle. More so for one choosing silk over fresh since part of the reason for doing so is quality control and durability. Silks don't die on the way to the church.





Your real market for silks would be to businesses for decorating their locations. That market is much larger and more likely to be interested in buying from images on their screens.
Reply:There should be as i was looking for some for my wedding!!!


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